Selangor FC in collaboration with TDC Holdings Sdn Bhd is pleased to announce the launch of the new season “Away” Kit 2022 through the Let’s Cope With A Neon Hope campaign in conjunction with World Cancer Day that falls on February 4.
The event was also attended by the National Cancer Council (MAKNA), National Society of Malaysia (NCSM) and Sunway Medical to show their support.
The launch ceremony was held at Sunway Pyramid Convention Center on February 4, 2022, from 2 PM to 9 PM. World Cancer Day is observed worldwide on February 4 and is officially celebrated in more than 60 countries to raise awareness about cancer, encourage people on its prevention, early detection, and treatment of the disease.
The ‘Away’ 2022 jersey this time was inspired by the story of Selangor FC Team Leader, Brendan Gan who successfully fought cancer last July and has now returned to the Red Yellow camp for a training session with his teammates. Based on his struggle, Selangor FC wants to spread a positive message and hope to raise public awareness of cancer as a whole.
Apart from the launch of Selangor FC new “Away” kit, there were a few exciting activities that took place during the event. Some of the activities organised included a cancer awareness briefing from TDC Holdings, the introduction of the SFC 2022 lineup, a Q&A session with Herlison Caion and Hyuri Henrique, ‘Meet & Greet’ with all Selangor FC players and also a free cancer screening in conjunction with the celebration of World Cancer Day.
TDC Holdings aims to further raise awareness about cancer to the public and express support for all cancer fighters nationwide through the Let’s Cope With A Neon Hope campaign. Besides, the campaign also emphasises and encourages the public to do early screening to prevent the disease – as well as delivering a message of hope to the public that cancer can be overcome and treated.
In addition, the Selangor FC management has unanimously contributed a total of RM5 from each sale of the Selangor FC “Away” kit jersey to MAKNA and NCSM to help cancer patients who are battling the disease.
Talking about Selangor FC new “Away” kit jersey, the main colour of the jersey is teal – combining blue and green which brings a sense of renewal. The colour fuchsia, on the other hand, represents World Cancer Day which means brave, enthusiastic and confidence to fight all challenges.
Chief Executive Officer (CEO) of Selangor FC, Dr Johan Kamal Hamidon explained the selection of the cancer ribbon as the official symbol of the away 2022 jersey.
“The use of the cancer ribbon as the main symbol behind the away 2022 jersey shows Selangor FC’s support to fighters who are battling cancer in the hope that this campaign can spread awareness about the disease to the public”.
“We are pleased to work with TDC, MAKNA and NCSM as well as to further boost the launch of jersey away this time. Many interesting activities are provided including activities closely related to early cancer awareness where it is very useful to the public present at the event,” he added.
Meanwhile, the Chief Executive Officer of TDC Holdings Sdn Bhd, Mohd Hafizuddin Hiew Abdullah shared that he is also excited about the collaboration with Selangor FC in the Let’s Cope with A Neon Hope campaign in conjunction with World Cancer Day 2022.
“I am very happy to work with Selangor FC for a cancer awareness campaign through the launch of the “Away” kit 2022 because it is in line with the values of TDC Holdings which always emphasises efforts that can leave a positive impact on the community. This cancer awareness campaign is something very special for us. “
“In addition, TDC Holdings is also pleased to continue the sponsorship with Selangor FC worth RM 3.5 million for 2022. This continued collaboration is expected to provide continuity to the initiatives being planned between TDC Holdings and Selangor FC for this year and in the future. ”
“The Alithera product which was also launched today is one of the main brands for the “Away” Selangor FC jersey and it is the latest health drink product produced by TDC Holdings which complies with Malaysian law, SIRIM and Shariah Compliance. Alithera is a botanical drink made out of tiger milk mushroom, red date, and Tongkat Ali that works to improve the respiratory system, immune system, and digestive system of the human body optimally,” he shared.
At the same time, Red Giants Non-Fundable Collection (RGNFC) will also release the latest kit collection in conjunction with the launch of “Away” Kit Selangor FC 2022. The MKLK edition Home Kit collection launched on 18 January 2022 has received a warm response from supporters which was sold with the value of 2.0BNB (equivalent to almost RM 4,000.00). The NFT Away Kit edition of #TerusBerjuang will be released with a slightly different approach in accordance with this campaign.
Get the away jersey for the #TerusBerjuag edition of the 2022 season on the official website of Selangorfc.com. Let’s give your support and be the first to have it!